Improved ROAS from 2 to 2.8 in 8 weeks without extra ad spend

Challenge

- Heavy ad spends but weak returns (ROAS ~2)

- High cart drop-offs and low product page conversions

Our Approach for ROAS Improvement

- Revamped PDPs with clear USPs, reviews & lifestyle imagery

- Improved offer visibility with sticky strips & auto-applied deals

- Streamlined checkout (one-click, faster load, fewer fields)- Built stronger cart recovery flows via email & WhatsApp nudges

Results

- ROAS improved from 2 → 2.8 in 8 weeks- 2.1x increase in cart recovery rate

- Profitability achieved without increasing ad budgets

About Mango Mile

Mango Mile is a Bengaluru-based performance marketing agency helping fashion and packaged food D2C brands scale profitably. We run performance marketing on Meta and Google, drive marketplace growth across Amazon, Flipkart, and Myntra, and create Instagram content that converts - working as an extension of your team, not an outside vendor, focused on your brand's overall growth.

Visit to know more www.mangomile.com